I’m really excited to announce that I joined Oiselle Volée flock today, a team of women who support each other and promote running.
I’ve really liked Oiselle and what they promote ever since I first saw them at a booth at the expo of my very first marathon, the Seattle Rock n Roll in 2010 (Oiselle is based out of Seattle) and I’ve been a fan of theirs ever since. I love how encouraging their runners are to each other and how much they all love the sport, no matter their pace or distance. I’m really excited to be a part of that.
Their Team Manifesto is called their “Principles of Flight.”
1. build the sisterhood.
We are only as strong as the bonds we build. And while most of us have them, we want to do more. We want to raise the ante in showing how women can support other women. To go further with the sisterhood …fostering strength and leadership not just in competition, but through every action, every day.
2. eat like a human.
No disordered, underweight competition. We know for a fact that this approach is a short-term benefit that detracts from strength, and can spread like a disease. Fuel your body, honor its workload, and create an image of health for other women to follow.
3. tell your story.
Running and racing is not enough to kindle a fire under track & field. By telling your story, you capture hearts and minds. And when you capture hearts and minds, you build the overall success of our sport. You are the story. You are the magic. Let her rip!
4. race with fire.
Fierce, beastly, carnivorous racing. The win, the podium, the qualifying time, the team score. We seek serious victories on significant stages. No matter the goal, the effort is marked by an unconditional desire to push to the limit…to go fast, and take chances.
5. compete clean.
No doping. No cheating. No monkeying with our natural state via chemicals or prescriptions. Eat well, work hard, run fast. Period.
6. be a superfan.
Get fans by being a fan. By being a crazy, cheering, yell ‘til your voice is hoarse superfan. After all, being a superfan, regardless of brand affiliation, is one of the most powerful things we can do to strengthen ourselves and our sport.
7. spread the love.
Oiselle won’t be for everyone, and that’s okay. But if you choose to be here, join because you’re nuts about the brand. You dig where we’re going, and you want to be a part of it. L-O-V-E baby, that’s all there is.
I really like the passion they have as well as their commitment to racing clean and pursuing a healthy lifestyle. As a college runner I saw a lot of women who thought the only way they would be fast is if they ate nothing at all.
Incidentally, one of my favorite lines of poetry is by Mahmoud Darwish from his poem “The Earth Is Closing In On Us”
Where should we go after the last frontiers? Where should the birds fly after the last sky?
As a new bird in the Volée flock, I’m keen to find out.